As the seasons change, your listing photos should, too. If a property has been on the market through Winter and is now heading into Spring or Summer, refreshing your exterior photos is one of the simplest yet most impactful ways to make it feel brand new to potential buyers who might be used to seeing it already
Seasonal Accuracy Matters
Buyers often search for homes based on lifestyle appeal - We know this to be true here in Southwest Montana - and nothing showcases a property’s full potential like lush green landscapes, bright blue skies, and panoramic mountains catching the warm light. Our Aerial Media is perfect for capturing the bigger picture of any listing this Spring A home that once looked cozy under a blanket of snow will now have an entirely new look; one with vibrant flowers, full trees, and a sun-drenched exterior
Keeping Listings Fresh
There’s nothing wrong with carrying a listing from Winter into Spring or Summer. Every seller has different goals and we aren’t here to critique them. But making small updates such as swapping out snowy photos for green grass and fresh foliage can prevent a listing from feeling stale. Agents who market high-end or long-market-time properties can benefit from this simple refresh, ensuring their listing doesn’t get overlooked just because the visuals feel out of season
The Emotional Connection
Real estate is more than just a transaction, especially for us here in Bozeman and Big Sky. It’s about creating an emotional connection with the property, its surroundings, and the lifestyle it provides. Buyers imagine themselves living in the home as they scroll through listings. Seasonal updates, like a fresh twilight shoot with a glowing sunset or a backyard that looks ready for summer entertaining, can help create that emotional pull that gets people to book a showing.
Make the Most of Longer Days
Spring and Summer provide the best natural light for exterior photography. Longer days mean softer, more flattering lighting during golden hour, and early morning or late evening shoots can make architectural details pop. Investing in updated photos during these months ensures the home is shown in its best light—literally.
If you’re looking to breathe new life into a listing this Spring or Summer, updated exterior photography is a simple but effective way to do it. Get in touch to schedule a seasonal refresh and keep your listing looking its best!